A self-proclaimed spa junkie, this dynamic, results-orientated marketing and communications professional with 20+ years of experience in marketing, branding, media relations and publicity has helped propel her clients to the forefront of the luxury travel space. Long-time client, Lake Austin Spa Resort has been consistently ranked a top ten destination spa for the past ten years in both Condé Nast Traveler and Travel + Leisure magazines and additional hotels and resorts have enjoyed similar exposure in national awards. Before starting her award-winning, boutique public relations firm, she worked on-site as the Director of Sales & Marketing for Lake Austin Spa Resort in Austin, Texas, where she was responsible for sales and marketing efforts targeting the top 1% of affluent consumers in the United States.
She has served on the marketing task force for the International Spa Association, is currently on the Women in Leadership committee for the Global Wellness Institute, has spoken at industry conferences such as SXSW, IECSC, The Resort Hotel Association (RHA), SPATEC, and ISPA and has written for a variety of publications including FathomAway, Organic Spa, Spa Opportunities and Forbes.
Respected by the country’s top media professionals, Fiske’s clients have enjoyed enormous exposure in every media outlet imaginable and she has been referred to as the “Unicorn PR Gal” by the press. She graduated from The University of Texas in Austin, where she earned a Bachelor of Journalism in public relations.